We are all still children at heart.

Archive for January, 2012

Creating a Social Media Presence

Mr. Incredible has just come out of superhero retirement and wants to start saving peoples live right away. He has had his job in the insurance industry for a long time and doesn’t know where to begin. He decided to create an online presence to help superhero groups find him and to connect with other superheroes.

His first step was creating a LinkedIn profile

  1. The most important part for Mr. Incredible was his picture. He wanted his picture to make him look like a superhero. He wanted it to be just him and not anyone else. It would be a bad idea for him to have a picture of him partying with his pal Frozone.
  2. The next step Mr. Incredible took was to list all the skills he has or that would be applicable to being a superhero. For example, he put that he has super strength and a heightened resistance to harm. Also, all of his five senses are enhanced.
  3. After he listed his skills, he put his previous work experience and his education down. He listed everything that he thought would look good. He put down his previous experience fighting evil and he listed his education and what schools he graduated from.
  4. Next he uploaded his resume to fill out the rest of his profile.
  5. He then asked his wife, who is also a superhero, and his befriend, Frozone, to write him a recommendation touting his skills and expertise in fighting crime.
  6. Finally, he connected with other other superheroes on LinkedIn by sending them a personal invitation to connect.
Good Profile Picture
Bad Profile Picture

For his second profile (because Mr. Incredible cannot manage more than one online profile at a time), Mr. Incredible wanted to create a Twitter profile.

  1. His first step was to pick an appropriate and professional Twitter handle, one that would include his name.
  2. Once again he had to pick a profile picture that seems professional, since he is trying to get a job.
  3. He had to type out a bio that would accurately describe who he is and what he is going to tweet about in 160 characters or less.
  4. After he found his picture and created a bio about himself, he started to follow people. He went to the website, www.wefollow.com, and looked for industry leaders in the superhero field. He found who was the most influential and followed them on Twitter.
  5. He retweeted what the industry leaders posted so they could see him name and Twitter handle in hopes of the industry leaders would know who he was.

In the end, Mr. Incredible, through his efforts on Twitter and LinkedIn, got a job interview with the “Super League of Heroes”. The League looked at his profile, liked what they saw, and decided that he would be a good fit with their group.

Other links that have good info:

LinkedIn:

http://mashable.com/2011/12/03/linkedin-boot-camp-infographic/

http://www.chrisbrogan.com/make-your-linkedin-profile-work-for-you/

Twitter:

http://mashable.com/guidebook/twitter/

Anon Threatens Facebook

Mark Zuckerberg

In Disney’s 2010 movie, Tron: Legacy, the main character, Kevin Flynn creates a digital world where he and his digital counter-part, Clu, create buildings and an entire society. He eventually gets trapped and had to get his son to come into the game and rescue him but Kevin ends up sacrificing his life so his son and a “program” from the digital world can escape into the real world.

Mark Zuckerberg created something similar to Tron. He made his own digital world where people can share photos, stories, and connect with friends and family. Although Zuckerberg did not have to get rescued by his son from the social network, it is still possible to get sucked into the site and spend many hours sifting through peoples data.

Now imagine that it was possible for a group of social activists to overload the many servers at Facebook’s headquarters. That is what the group called Anonymous (or shortened to Anon) claims they can do with help from the public. On a YouTube video posted two days, they said that they were going to take down the world’s largest social network with the help of others. They instructed people to download a program provided in the description and on January 28, 2012, people are supposed to run the program which over loads the servers and, essentially, shut down Facebook. This is part of a larger plan called Operation Global Blackout.

Imagine if Anon had gone after Kevin Flynn. With their vast network of hackers, they could infiltrate Tron, and could have shut down a whole other world.

Tron: Legacy

In real life, Anon can make Facebook and its multitude of servers located in many places throughout the United States, extremely vulnerable to hackers not associated with Anon. By making the servers available, the hacker could go through and download thousands and possibly millions of user’s personal data.

However, I am part of the group that doesn’t believe that this will actually happen. Since Anon is a loose group of hackers, they are extremely unorganized and rely on word of mouth communication to deliver messages.

I’m sure people like Kevin Flynn and Mark Zuckerberg have thought this could happen at some point and have put in safeguards to protect people’s information.

http://mashable.com/2012/01/23/anonymous-threatens-facebook-shutdown-jan-28/

Welcome!

I would like to welcome people to my blog for J452 class at the University of Oregon. I will be updating this blog periodically throughout the upcoming weeks. I hope you will enjoy reading it as much as I will enjoy writing it!